A charity film has one advantage over every other kind of advertising: it can show the thing itself. The person helped, the place, where the money goes. That is why video builds trust faster than any other medium, and why the films we make for charities are built around a particular person rather than a general cause.
We have made films for FRANK Water, WaterAid and the RSPB: fundraising appeals, awareness campaigns and supporter updates, each with a clear ask at the end. The examples below are a fair cross-section.
“We’ve loved working with the Omni team on FRANK Water’s biggest film project to date. From concept to delivery, they’ve been positive, enthusiastic, considered and communicative. The shoot was a joy – pure professionalism but never heavy handed.”
“Thank you so much for making this happen in record time! We’ve appreciated the transparency from the outset of the production and you all went way above and beyond.”
“We knew we had the right director and production team on board. The authenticity of their style shone through, which precisely met the brief.”
485k
People took part
7.8m
British birds counted for RSPB