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Service

Radio Ad Production

Radio still reaches most of the country every week. Write it well and it is the cheapest attention there is.

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Radio reaches people at moments no screen can: the school run, the commute, cooking, the shower. It is cheap to make and quick to turn round, and Radiocentre’s research puts its return at over seven pounds for every pound spent, second only to television. The catch is that with no picture, the writing and the voice have to do everything.

We write, cast, record and mix radio for brands and charities, and we clear it with Radiocentre so it goes to air first time. Four recent spots below, for Auto Trader, the RSPB and Wiltshire Farm Foods.

Work

Recent work in this area

Auto Trader

Britain’s Biggest Matchmaker

TV advert series celebrating the diversity of British car buyers

Auto Trader understands that there is no stereotypical car buyer. The campaign, Britain’s Biggest Matchmaker, reflects the diversity of the British public and the wide range of cars available from Auto Trader.

See the case study

RSPB

Big Garden Birdwatch

TV advert that got 485,000 people counting 7.8m birds

The RSPB needed to raise awareness of the annual Big Garden Birdwatch in order to increase numbers of birdwatchers and gather important data. The Big Garden Birdwatch is the world’s largest wildlife survey, for over 40 years the RSPB have held an annual count.

485,000people took part in the Big Garden Birdwatch, counting 7.8m birds

See the case study

“Radio is listened to by more people than ever and it is the second biggest medium in people’s lives after TV.”

Auto Trader Radio Ad

World Cup

0:00 / 0:30 SoundCloud

RSPB Radio Ad

Big Garden Birdwatch

0:00 / 0:30 SoundCloud

Wiltshire Farm Foods Radio Ad

30 Years

0:00 / 0:30 SoundCloud

Auto Trader Radio Ad

Swappers, Britain’s Biggest Matchmakers

0:00 / 0:30 SoundCloud

Also from Omni

Other services

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Thirty seconds that have to earn their airtime.

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Generative tools in the hands of a production company: the shots a budget used to rule out, made by people who make films.

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The film that says who you are and why it matters.

HR, EVP and Recruitment Video Production

Show people what it is really like to work with you.

Cinema Ad Production

The biggest screen and the most attentive audience your ad will ever get.

Talking Head Testimonial Video Production

Real customers, in their own words, cut so people keep watching.

Training Video Production

Scripted drama that changes what people do, not just what they know.

Campaign Photography

Stills shot on the same day as the film, so the campaign looks like one campaign.

Product Videography

Show the product doing the thing, clearly, in under a minute.

Charity Video Production

Films for charities and non-profits, where every pound of budget has to move somebody.

Animated Video Production

For the ideas a camera cannot see.

TV Sponsorship Idents

Idents, bumpers and openers that tie a brand to a programme without wearing out.

Scriptwriting Services

The script is where a film is won or lost. We write ours, and yours.

DRTV Ad Production

Advertising built to make the phone ring, and measured on whether it does.

TV Ad Clearance & Compliance

Clearcast and Radiocentre clearance handled, so the campaign reaches air first time.

Let’s talk

Planning a radio campaign?

Start a project See the work

Or call 0117 917 7100 and speak to a producer.